Coffee Break Webinar: How to equip your campaigns and shape your messages
Framing tools based on the European Movement’s ‘Listen to Europe’ polling and research
This webinar was organised by the European Movement International and Citizens for Europe to offer participants strategies on how to equip their campaigns, shape their communications and test their narratives by looking at Europeans’ attitudes towards democracy and authoritarianism.
In 2019, the European Movement International, together with a group of researchers led by Matthew MacWilliams and with the support of the Open Society Initiative for Europe conducted a poll, fielded by YouGov, on the drivers of behaviours and attitudes of citizens in 13 European Union member states towards democracy and authoritarianism. The results of the poll, disseminated across Europe, were used to provide useful campaigning tools and outreach strategies that can be tailored towards the different Member States but also a wider European audience.
During this webinar, we shared the findings of our research, presented message frames that can be derived from the polling and discussed ways for participants to work on their audience building, communications and campaigns.
Registration for this event is closed.
No comments